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Protect the emblem

We need your help to protect the emblems that protect lives.

In times of war, a red cross on a white background means 'don't shoot'. It shows that impartial assistance is available for anyone who needs it, with no discrimination to what side they belong to.

People die in conflicts when its meaning is misunderstood.

What the emblem means

What do you think of when you see the red cross? Most Australians say health care or medical assistance. But this is a misconception. In armed conflict, the red cross, red crescent and red crystal mean 'don't shoot!' The person, building, vehicle or equipment displaying the emblem is not part of the fight, but is providing humanitarian assistance.

Misuse of the emblem in peacetime diminishes its protective power when it is most needed: in times of war.

Emblem misuse

You can help by avoiding and reporting misuse of the emblem in Australia. If you think you have seen an example of emblem misuse, please use the form below.

Guide to emblem use

More than a logo.

Report emblem misuse

Your details

We are only collecting your details to respond to your report. We will not contact you for any other reasons.

Misuse details

Complete as many details about the emblem misuse as you can so we can assess and respond to your report

Attachments Please attach an image (photo, website snapshot) of the potential emblem misuse. Acceptable file types: PNG, JPG, PDF only. Max 10MB per file.

If you know any additional details about the potential misuse, please include them in the fields below.

Read our privacy statement to learn how Australian Red Cross protects personal information we collect.